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Totally elevates the look and feel of your interior.
Unbelievably light and subtle.
Outstanding quality and hand weaving details.
Unique piece of art unlike any other in the world.
Support more than 1000 artisans.
Extra-virgin wool from sheep native to the region. Washed in the river with saponary plants. Exposed under the stars for a whole night to keep away the evil eye according to the ancestral Berber tradition.
By purchasing from our artisans, you are supporting the fair-trade movement, giving long-term economic prospects for our craftspeople, and improving their lives!
Wipe off the dust with a soft dry cloth.
If the stain has been caused by a liquid, you must act quickly to prevent drying - use paper towels to absorb and then shampoo to clean. When in doubt, professional dry cleaning will always remain your best choice.
Today, Moroccan craftsmanship includes about 70 different trades. This ancestral way of life offers a diversity of creations and materials used: wood, copper, stone, iron, leather ...
Without this activity, thousands of families would be condemned to poverty which would mark the end of the extraordinary dynamism of the souks.
We are working with these artists to revive traditional art and give new life to those who have suffered the consequences of the economic and social issues of human societies.
Our priority is to further develop the weaving know-how and encourage the learning of our artisans in order to give them the means to achieve total financial independence for a happy and fulfilling life.
How are the artisans paid?
Rug making is a long process and constitutes an integral part of the Berber communities we operate in, therefore Benisouk stands as a guarantor to maintain a long-standing relationship with them. As custodians, we take our responsibility to support our artisans, their culture, their communities through the rug-making process and comply with any legal requirements for human and labor rights.
It is only right, as a leader in the trade of Berber handmade rugs, to give a fair remuneration. We always do our best to support our artisans and communities in a way that reflects the human spirit. That is why we are committed to re-invest at least 15% of our profits in the development of rural communities and provide additional subsidies that allow our artisans and their families to flourish financially and personally.